The trend of prenatal vitamins you need to know

*We’ve partnered with Care/of to keep you healthy through pregnancy and beyond.

When it comes to health and wellness, there really is no one-size-fits-all solution. It’s no surprise, then, that the latest trend in vitamins is all about personalization – a daily dose of what your body needs. And now the world of prenatal vitamins is swinging into action.

Of course, we know that certain nutrients are essential for a healthy pregnancy and can reduce the risk of birth defects. But why are there so many different types of ingredients and formulations? Or the “pluses” that can be found in some bottles but not in others? To say the prenatal vitamin aisle is overwhelming would be a massive understatement.

Care/of, one of the pioneers in personalized vitamins and supplements, hopes to make the experience of shopping for pregnancy vitamins a little easier. This week, the company launched a new prenatal subscription service, with the same guidance, customization, and unique formulations found in all of their other offerings.

The best part? You don’t even have to go to the vitamin aisle; they are delivered right to your door.

The base of Care/of’s prenatal vitamin formulation consists of 22 nutrients essential to a baby’s health, including:

  • Fermented Choline, studied to help your baby’s brain and spinal cord develop properly (among other things), but not included in many prenatal formulations;
  • Methylfolate, a form of folic acid that is important in the development of the central nervous system. It is also more easily absorbed by the body and more easily eliminated in the event that a woman exceeds the recommended daily intake.
  • And natural vitamin K2, which few 2-tablet prenatal vitamins offer

You can also choose additional supplements like minerals such as calcium from Icelandic seaweed, iron, probiotics or fish oil from wild Alaskan salmon.

Dr. Jeffrey Gladd, functional physician and member of the Care/of Scientific Advisory Board, explains: “Pregnant women often eat less fish than they normally would, to avoid certain pollutants. As a result, they may miss out on healthy omega-3 fatty acids. Supplementing with fish oil is a great idea to help get more omega-3s into your diet during pregnancy. Pregnant women also have a greater need for calcium to support bone development, so it’s also a great nutrient to include. Several studies have also shown that a pregnant woman who takes a probiotic daily puts her baby at a lower risk of eczema and other allergies.

All this in 2 easy-to-swallow pills, in a neat (and dare we say eye-catching!) daily pack – perfect for on-the-go. Care/of prenatal is also fermented with organic yeast, foods and probiotics in a way that is more like vitamins in their food form. As a result, it is generally easier to digest and less likely to cause discomfort.

Prenatal nutrition is not only important for future mothers but also for future babies. We’re glad the world of prenatal vitamins and prenatal health is changing for the better so that we can take care of ourselves more effectively… and effectively.

redeem code WELLROUNDED50 to get 50% off your first purchase at Care/of. New customers only.

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Patricia J. Callender